We believe everyone deserves beautiful brows.

In 2024, we started Annabelle Olivia with the simple goal of giving the world a better brow gel. From that day forward we have stopped at nothing to create products that do exactly what they are supposed to, without drying down and getting so flaky you want to remove them.

We’ve personally been dedicated to the eyebrow game since 2001 and want nothing more than to give everyone beautiful brows.

Our name is derived from one of our founder’s beloved cats, Annabelle Olivia, and just shows our dedication to only using products that are derived from sources that are cruelty free, ethically sourced, and never tested on animals.

Petri dishes with various substances, including a green powder, a white cream, yellowish liquid, and clear liquid, on a white background.

We’ve carefully crafted our treatments with essential vitamins and minerals to nourish your skin, while giving your brows, lips, and cheeks that extra something special you are seeking.

Close-up of a person's eye with defined eyebrow and eyelashes.
Fluffy gray and white cat lying on a patterned carpet

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